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Home News

How to Craft a Winning Guest Post Pitch and Track Your Backlinks

John Bell by John Bell
May 14, 2022
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The long-term benefit of an authority guest post is its potential to get you a lot of backlinks. These are the rare, but essential Do-follow links. They will be valuable to your SEO efforts, and you’ll be able to track and measure the benefits of each of them. Here are some ways to craft a winning guest post pitch and track your backlinks. As you read this article, you’ll be better prepared to write your next guest post!

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Do-follow links are rare

The most important thing about submit guest post is determining if the links are “do-follow.” While no-follow links are not worth much, they can help you gain more customers from an authority site. In addition, a do-follow link from an entrepreneur or Forbes blog can position your link for the most referral traffic. But don’t worry, because there are ways to get do-follow links on an authority site.

A weekly basis

A backlink auditing tool will crawl through the backlink profile of a competitor’s website and look for do-follow links. This tool will notify you of any mentions of your business on other websites. Once you find these mentions, contact the website owners and ask them to add your link. This will result in a do-follow link. If you’re not able to obtain a link from an authority website, you can use the same tool for your website.

If you want to establish yourself as an authority, publish content on a weekly basis. Guest posts will get you more exposure on the web. Guest posts on authority sites are only published when the content is high-quality and includes your own insight. You will need to create engaging content and use keywords that relate to your topic. Publish on a high-authority site at least once a week to make a real impact.

Your SEO progresses

If you want your content to be featured on an authority site, be sure to pitch your article idea to the blog owner. If you can’t find a blog that will accept your post idea, use social media sites link insertion service like Digg to research potential topics. Buzzer is another tool that can help you schedule posts on social media. You can also use Ahrens to track your SEO progress.

To craft a winning pitch for an authority guest post, start with a personalized email. Include a link to a previous guest post, social proof such as a resume, LinkedIn profile, and relevant media coverage. Then explain how your post would benefit readers and the audience of the blog. Then, present your proposal confidently. Follow these steps:

Craft a winning guest posting

Before contacting an authority blog, check the guidelines for guest posting. Most blogs have a specific page dedicated to guest posting. Follow these guidelines carefully and be courteous to the editor. Be sure to also include your link in the email, if it’s possible. You want to show that you respect their time. When pitching for an authority blog, be sure to include an anchor text in your title. Anchor text is optional but can serve as a lead generator for your post.

Next, consider the blog’s voice and style. Some blogs have editorial guidelines for guest posting, which can be found in the “Write For Us” section or footer. When pitching to an authority blog, look for blogs with similar domain authority and topical alignment. If you find a blog that appeals to your audience, consider pitching it to other high-authority outlets. This way, you’ll ensure the best chance of success.

Track your backlinks

One important thing to keep in mind when posting an authority guest post is to track your backlinks. Most backlinks from guest posts are no-follow, and they can still bring you substantial referral traffic. But tracking them is important, as not all of them are healthy. They may come from penalized sites with copied content. Then, you’ll end up losing valuable links that you’d have otherwise gained.

Conclusion

Ideally, your guest post should have no more than one or two contextual backlinks. These links should point to different pages within the site. Your author bio should introduce you and include a link to your homepage. Including internal links in your guest post will help your ranking on Google. As a general rule, more internal links means more importance to crawlers. Make sure you don’t overdo it.

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